Will AI Change How We Market In Real Estate?

Does anyone else feel like AI's moment has finally arrived? Will artificial intelligence finally become a valuable tool in marketing and in our lives?

With all of the hype around ChatCPT, it certainly seems that way. 

As I sit down to write this post, I am reminded of Morpheus in the Matrix when he said ...

"We marveled at our own magnificence as we gave birth to AI" 

It was an epic moment that captivated a generation. If you've seen the movie though, you know how that ended up for them. 

Is AI about to end the world of marketing as we know it? 

Definitely not. But this seems to be the fear of so many marketers out there. AI is somehow going to replace humans and our place in the…

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As I prepare to leave my hotel room here in Barcelona Spain after speaking at the luxury real estate symposium (which was AWESOME!) my thoughts turn to my next event.

Inman New York 2023

It's a bit of a grind to there this time (no idea why I did it this way, I guess I'm just a travel masochist) 

My route to New York is: 

From Barcelona to Frankfurt > Frankfurt to Vancouver > Vancouver to Nanaimo

I land in Nanaimo around 3 PM, and I fly out at 6 AM the next day (15 hours to change suitcases, kiss my wife, snuggle my dogs, give my daughter the Manga I bought her in Spain) and... hopefully sleep a few hours before I have to leave again. 

Inman New York, will it ever be the same again?

That is the question I'm asking myself.

Inman used to…

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What a way to start the year! Barcelona, Spain! 

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Tomorrow I take the stage to deliver a talk to the Luxury Real Estate global group of partners on real estate SEO. 

But before that, I get to explore one of my favorite cities in the whole world. Barcelona! 

Why is Barcelona so special to me? 

When my son turned 18 I told him... 
"Pick anywhere in the world that you can have a legal beer" (it was still 19 in BC where we live, so we needed to hit the road) 

The trip he chose ended up being (and still is to this day) the best trip of my life. 

We went to Paris, France. We went to Rome, Italy. 

But we STARTED in Barcelona! 

What a trip we had.....
We ate amazing meals.
We danced. We sang. 
We got lost at 4AM 

It was…

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